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Contents
- Content strategy.
- UX Writing.
- Copywriting SEO friendly.
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Web accessibility
- Accessibility audits applied to visual design.
- Design based on WCAG 2.1 standards.
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Analytics
- Web/app analytics reporting and tracking.
- Definition of KPI strategies.
- Conversion Rate Optimisation (CRO) tracking.
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Creativity
- Art direction.
- Visual design.
- Branding digital.
- Digital style guide.
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UI
- Interface design (web & app).
- Design System.
- Micro animations.
- Accessible design WCAG 2.1.
- Layout QA.
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UX
- Qualitative and quantitative research (UX research).
- Market and trend research.
- Heuristic and usability audit.
- Information architecture and process definition.
- Wireframing.
- Prototyping.
- Interaction design.
- User test.
- Testing laboratory.
- Process QA.
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